One Link for App Store & Website Launches
Share a single short link in your launch email and social posts. Route mobile users to the app store and desktop users to your marketing site automatically.
The launch-day problem
You have one slot in an email or bio for a link. Half your audience is on mobile and needs the app; the rest needs your website. Smart routing solves this without maintaining two campaigns.
- Create one short link for the launch
- Add a device rule: phone → App Store / Play Store
- Default destination → marketing site or waitlist
- Track clicks by device and referrer in one dashboard
Add urgency when you need it
Pair routing with expiry rules — end the promo on a date or after N clicks so the link stops automatically.
FAQ
Get started free
Create your first smart link in under a minute. Free forever — no credit card required.